FreshLime Blog

Fresh Marketing Tips for Small Business

Product Update: New Reviews Timeline

Today we’re excited to announce a great enhancement to your FreshLime account: a new & improved Reviews Timeline! In the past you’ve been able to see when your customers post new reviews on sites like Google, Facebook or Yelp but there's a piece that’s always been...

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Should You Text Your Customers?

Some business owners are afraid of reaching their customers through SMS text messages, for a few different reasons. Maybe they're afraid of annoying the customer, or they don't know what messaging to send via text, but the truth is... you SHOULD be texting your...

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Finding Success with Online Reviews

Today our Customer Success Manager, Geoff, hosted a webinar all about how to find success with online reviews. How Can You Increase Your Online Reviews?How Can You Gain More Positive Reviews Online?How Should You Approach Your Customers about Leaving Reviews?How Can...

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Holiday Promo Ideas to Boost Small Business Sales

With total holiday sales expected to exceed $1 trillion, there’s never been a better time than now for your small business to aggressively connect with customers (both new and existing). The opportunity for increased sales is there for the taking. However, without the...

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Top 5 Workplace Productivity Tools of 2019

Did you know the average worker is productive for approximately three hours a day? With this in mind, now’s the time to implement a handful of workplace productivity tools with the idea of helping your employees and company reach peak performance. But, this leads to...

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Why America Needs Small Businesses

Did you know there are approximately 30 million small businesses in the United States? While some of these companies will close up shop, there is no shortage of entrepreneurs right behind them chasing their dream. There are many reasons why America needs small...

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Facebook Ads: 5 Tips for Local Businesses

As a local business owner using Facebook ads, there’s something you need to know: 62 percent of small business owners say paid ads on Facebook are missing the target. You don’t want to go down this path. Instead, you want to be part of the 38 percent who consider...

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What is Marketing Attribution?

Marketing attribution is something that all business owners need to know about. Why? Because it’s what tells you where your customers are coming from, which marketing methods are working for you, and which aren’t. With more a more marketing channels continually...

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5 Rules for Effective Email Marketing

With so many forms of marketing, it’s easy for email to take a backseat. This is particularly true if you haven’t achieved great success with this strategy in the past. However, with more than five billion active email accounts across the globe, email marketing should...

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Text Message Marketing Tips: Follow These to Succeed

In today’s world, there’s no shortage of ways to connect with consumers. Although text message marketing is still in its infancy, there’s no better time than now to get in on the action. According to EZ Texting, a leading text marketing service, “the average response...

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Gen Y Marketing 101

Gen Y – also known as Generation Y, echo boomers, and of course, millennials – is the largest generation since the Baby Boomers. With a different take on the world than those before and after them, marketing to members of Generation Y takes a unique approach. Note: we...

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Gen X Marketing 101

With so much focus on millennial marketing, many companies often overlook the importance of connecting with members of Gen X. Defined as people born between 1965 and 1981, not only does Gen X have quite a bit of buying power but these individuals are also in the prime...

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Millennial Marketing 101

In today’s world, marketing to millennials is a skill all business owners need to have. Anyone who was born between 1981-1996 is considered a millennial. That is a lot of people, and more importantly, it’s a lot of people who are at the perfect age for making...

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