Today nearly 80% of small business close their doors after 18 years!
Question: So why do the majority of companies fail and only a select few succeed at becoming successful?
Answer: The answer is: Grit.

No – I am not talking about the popular southern breakfast dish, but the non-cognitive (subconscious) human trait that is based on an individual’s passion and motivation to accomplish their long-term goals. Grit has less to do with talent or skill, and more about the mental toughness to rise above any obstacle regardless of circumstance.

In the following TedTalk by Angela Lee Duckworth called “The Key to Success? Grit”, she explains her theory of “grit” as a predictor of success. Listen or watch here:

As a small business, strategic motivation and goal setting are a huge part of growing your business and becoming successful. Don’t leave the success of your business to chance – learn how to maximize your potential through “grit”. Let’s connect on LinkedIn and Twitter! For a free demo of FreshLime, visit us HERE.