Oct 22, 2018 | Attribution, Marketing
How can you determine what’s working and what’s not for your business? It’s not always easy, but it is always necessary. According to emarketer.com, business owners waste about 30% of their budget on ineffective marketing strategies and procedures. The bad news is...
Oct 15, 2018 | Attribution, Social Media
Facebook is, obviously, the place to be. There are over 200 million active users on Facebook everyday in the United States, and over 2 billion worldwide. Along with Google and Instagram, Facebook is one of the most visited websites/apps every single day. You know...
Oct 8, 2018 | Attribution, Customer Engagement
Postcards, coupons, digital advertising… oh my! There are so many ways to effectively grow your business, and it can be hard to determine which is best for you. You know that when it comes to marketing, it’s all about trial-and-error and figuring out what’s making...
Oct 1, 2018 | Attribution, Marketing
Marketing attribution is something that all business owners need to know about. Why? Because it’s what tells you where your customers are coming from, which marketing methods are working for you, and which aren’t. With more a more marketing channels continually...
Feb 26, 2018 | Attribution, Customer Tools, Local Business Solutions, Marketing Automation
Does your business have a functioning customer relationship management tool? If not, now is the time to get one. Whether your business is small, medium or large in size and revenue, you should be utilizing a CRM. If you’re not sure what exactly a CRM is, here’s a...
Dec 12, 2017 | Attribution, Data, Marketing Automation
CRMs, or customer relationship management tools, are a big deal in the business world. CRMs are extremely valuable tools for business owners to utilize, and they are only becoming more and more necessary as time goes on. In fact, they’re getting easier and more...