Dec 12, 2017 | Attribution, Data, Marketing Automation
CRMs, or customer relationship management tools, are a big deal in the business world. CRMs are extremely valuable tools for business owners to utilize, and they are only becoming more and more necessary as time goes on. In fact, they’re getting easier and more...
Jul 25, 2017 | Attribution, Marketing, Small Business
Cost of Goods/Services In order to understand where your profits are coming from, and how much profit your company is making each year, you first need to know the cost of your goods and services. This includes all of the costs associated with your business: goods,...
Jun 14, 2017 | Attribution, Local Business Solutions, Marketing
Generational Marketing applies to molding your marketing methods and collateral based around the specific generation you are targeting. As often as people joke about the differences between the different generations, it’s actually quite true that there are big...
Jun 7, 2017 | Attribution, Customer Tools, Local Business
Last November FreshLime acquired Dasheroo and the power of dashboards for our small business customers became a reality, changing the way that they looked at their business. While Dasheroo provides the valuable analytics behind a small businesses marketing efforts,...
May 31, 2017 | Attribution, Customer Engagement, Small Business
4 Secrets to a Successful Small Business There are lots of ingredients when it comes to cooking up a successful small business. It’s no easy task running a business, which is why at FreshLime we are obsessed with trying to give you all the helpful tips and tricks we...
Sep 22, 2016 | Attribution, Local Business Solutions, Marketing, Small Business
This week’s small biz question comes from Joseph L. from Boston, MA. Joseph gave me a little background about his business before asking his question. He owns a small appliance repair business, but he has two other employees helping him out with jobs throughout the...
