Apr 6, 2017 | Marketing, Marketing Automation, Small Business
Having a budget for your marketing is essential for any business- small or large. Unfortunately, just knowing that isn’t enough to ensure that you have the budget you need. How can you, as a business owner or employee, stretch that marketing budget and watch it...
Jan 6, 2017 | Email Marketing, Local Business, Marketing, Marketing Automation, Small Business, Social Media
Understanding your marketing, and knowing how to effectively utilize it is extremely beneficial to your business. When you spend money on marketing, it’s important that money is being spent in the right places, and helping your business. That can be complicated, but...
Dec 20, 2016 | About Us, Marketing, Marketing Automation
Have you ever wondered why you aren’t seeing a return on your marketing? Or maybe you aren’t sure whether you are actually seeing a return or not. Either way, as a small business owner you face many choices when it comes to investing time, money and effort in sales...
Jul 26, 2016 | Attribution, Customer Engagement, Marketing, Marketing Automation, Small Business
Yesterday I was on a call with a large small business aggregator that I had worked with in the past. I was taken back a little when a new employee at this company asked “Can you tell me more about this ‘Voodoo’ Marketing solution you offer?” It’s puzzling where the...
Jul 18, 2016 | Customer Engagement, Customer Tools, Email Marketing, Local Business, Marketing Automation, Small Business
A recent survey among small business owners identified finding new customers as one of their main concerns. While attracting new customers may be on the top of many small business owners’ lists for 2016, customer retention strategies are ultimately the most profitable...
Jun 6, 2016 | Customer Engagement, Local Business Solutions, Marketing, Marketing Automation
Customer engagement has been all the buzz lately for local business. How you connect with customers – when you should start, how often you should reach out, what you send them, etc. etc. etc. It’s overwhelming if you are welcoming new customers to your...
