John Baethke & Son Plumbing, Inc.

Using FreshLime’s customer connection platform, John Baethke & Son Plumbing, Inc. has been able to create loyal relationships with their customers, through professional, industry-specific automated engagements. John Baethke & Son Plumbing, Inc. has also been able to win back lost customers through FreshLime’s engagement tool.


Industry: Plumbing
Location: US Midwest
Customer Since: Apr 2019
Case Study Date: Feb 2020


  • Attract new customers
  • Retain existing customers
  • Increase positive online reviews

Targeted Engagements Sent to Existing Customers


Customers who became repeat & loyal to their business


Increase in Revenue

Background & Goals

John Baethke & Son Plumbing, Inc. has been serving their customers since 1993. They are trusted for their quality of work and impressive customer service in the Chicago area. Their customers always left happy, but they didn’t always make that known by posting a positive review online.

John Baethke & Son Plumbing, Inc. wanted to increase their online reviews in order to attract new customers to their business. Retaining existing customers was also a priority for them, since they were experiencing a lot of one-time business. By not engaging with their customers between purchases, they were hurting customer loyalty.

Long-term Success

John Baethke & Son Plumbing, Inc. teamed up with FreshLime in April of 2019 with hopes of gaining more positive online reviews and engaging with their existing customers to create loyal advocates for their business. Since John Baethke & Son Plumbing, Inc. has been on board with FreshLime, they have received over 40 new online reviews, with an average review rating of 4.6.

Over 5,600 targeted engagements have been sent to their existing customers, which has brought the amount of loyal customers they have to 58%. Perhaps the best part of teaming up with FreshLime has been the 28% revenue increase John Baethke & Son Plumbing, Inc. has seen!

Grow your business with FreshLime today.

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