Jun 12, 2019 | Customer Tools, Marketing Automation, Small Business
In today’s world, consumers are constantly bombarded with ads and marketing collateral that they’re programmed to ignore. This makes the need for meaningful interactions and targeted messaging that much more valuable. Your engagements with your customers need to be...
May 18, 2019 | Data, Local Business Solutions, Marketing Automation
When a small business focuses on customer relationship marketing themselves, it can be a bit overwhelming. How can you effectively convince your [potential] customers to use your business instead of your competitors? This requires some sound customer loyalty...
Jan 14, 2019 | Marketing, Small Business
People are always on their phones. One of today’s main forms of communication is text messaging. In fact, text messaging is the most used feature on smartphones. Collectively, American adults send a total of about 8.5 BILLION texts everyday. Needless to say, your...
Jul 14, 2017 | FreshLime News
In July’s edition of the CIO Review publication, FreshLime was featured for award-winning data-driven marketing attribution, actionable data insights, and the importance of a human touch for small business customer retention. FreshLime was highlighted by CIO Review as...
Jan 9, 2017 | Customer Engagement, Customer Service, Email Marketing, Small Business
I got a question this week that I’m really excited about. I love to hear about small business owners reaching out to, and engaging with their customers. This is because I know how effective and beneficial it is to business growth. Here’s the question I’m referring to:...