45% of U.S. adults already use an intelligent bot like Alexa, Siri, and Google Home. It’s nothing new for the common consumer, and the communication between person and bot is always improving. Because of the convenience of utilizing bots, they’re in high demand. Technology that is always changing allows people to have effective ‘conversations’ with chatbots, making life easier for consumers and businesses alike. In fact, over 60% of consumers say they prefer using chatbots to engage with businesses over other forms of contact.

What are the benefits of using chatbots for business websites

Immediate Responses

90% of consumers expect immediate responses from the businesses they reach out to. However, without the use of bots this isn’t always possible. Since so many businesses utilize this technology, customers are expecting that yours will too. Providing 24-hour, immediate feedback to customers’ questions, concerns and other common inquiries is only feasible through the use of chatbots.

Time Management

Business owners are some of the busiest people around. When you’re in the middle of a job, you don’t have the time or accessibility to quickly and efficiently respond to all incoming calls and messages from other customers. That’s where a chatbot on your website comes in to make life easier for you. Your customers get the immediate answers they’re looking for, and you can continue working.

Customer Service

Customer service is what keeps businesses alive. There’s no better way to serve customers than by acknowledging their requests-like providing immediate information when and where they are looking for it. Keep your business thriving by keeping your customers happy!

Big businesses and small businesses both benefit greatly from pro chatbots on their website so customers feel connected and taken care of anytime. 

For more insights on marketing strategy that actually works for small business, connect with Jay Bean, Founder of FreshLime and Small Business Marketing Expert on LinkedIn and Twitter. If any of these tips have helped you or if you have anything to add, please comment below. We’d love to hear from you!


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